Undergraduate Students
Calendar of Events
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Social dissonance refers to the internal conflict between how a person sees themselves and how they are perceived. For example, you might have experienced social dissonance when someone makes an assumption about you based on stereotypes or prejudices the other person holds. Utilizing human-centered design principles is undoubtedly effective in innovation contexts, but it can… |
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The Design At Berkeley Designathon is an all-day design sprint, similar to a hackathon but geared towards human-centered design. All Bay Area student designers, undergraduate and graduate, are invited to split into teams, and tasked with a prompt that they seek to solve by the end of the day! This year’s Designathon is sponsored by… |
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Everyone must go outside their comfort zone at some point in their lives, and for entrepreneurs, it's a required skill to accomplish their goals. At some point in an entrepreneur's journey, you will have to do an uncomfortable task: cold email outreach, negotiating during an investor meeting, or having a difficult conversation. To help us… |
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Have you experienced social dissonance before? Chances are you have. Social dissonance refers to the internal conflict between how a person sees themselves and how they are perceived. For example, you might have experienced social dissonance when someone makes an assumption about you based on stereotypes or prejudices the other person holds. Utilizing human-centered design… |
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