What is Ideation?
Ideation is the critical phase where entrepreneurs generate and refine creative concepts for potential business ventures. It involves brainstorming, identifying market needs or problems, and conceptualizing innovative solutions. During this phase, entrepreneurs explore various ideas, consider their feasibility, and assess the market dynamics to pinpoint opportunities. It shapes the unique value proposition that will distinguish the business in the competitive landscape.
How can Berkeley help?
UC Berkeley offers a wealth of resources and support for individuals and teams looking to start and grow startups. With the university’s diverse academic programs and talent pool for co-founders, employees, and advisors, the university's dedicated startup resources can help you get the guidance needed to turn your startup idea into a successful venture.
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